Paramount Celebrates 40 Years of ‘Teenage Mutant Ninja Turtles’

New products, partnerships and activations across several categories.

License Global

May 30, 2024

1 Min Read
Paramount Consumer Products and Experiences logo
Paramount Consumer Products and Experiences logoParamount Consumer Products and Experiences

This year marks 40 years of the Teenage Mutant Ninja Turtles franchise. Paramount Consumer Products is continuing to honor the anniversary with new products, partnerships and activations. 

“After 40 years, the core tenets of the Teenage Mutant Ninja Turtles remain unchanged,” says Jose Castro, executive vice president, consumer products and experiences, Paramount. “Our anniversary partnerships celebrate the love for this franchise spanning four strong decades of dedicated and passionate fans.”

New consumer products partners and collaborations include:

  • Consumer packaged Goods: Profusion Cosmetics

  • Food and beverage: Pop Culture Coffee

  • Footwear: adidas

  • Gaming: Super Evil Megacorp

  • Home: Noreen Seabrook via

  • Publishing: IDW Publishing, Insight Editions and Palladium Books

  • Sporting goods: Bear Walker

  • Toy and collectibles: Playmates, CultureFly, Funko, Hasbro, Iron Studios, Mattel, Mezco, PCS Collectibles, Super7, Tomy and Zen Monkey

About the Author(s)

License Global

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