License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Kellogg, Toy Story Partner for Sweet Cereal Deal

Kellogg, Toy Story Partner for Sweet Cereal Deal

A new line of Toy Story 4-inspired Kellogg’s cereal has hit store shelves in the U.S., according to a report from PopSugar.

A new line of Toy Story 4-inspired Kellogg’s cereal has hit store shelves in the U.S., according to a report from PopSugar.

Named Carnival Berry, the Cheerios-shaped cereal is reportedly very similar in taste to Berry Fruit Loops and is available at various grocery retailers around the country. The cereal boxes come in two variants, a Buzz Lightyear blue design and a Woody red design.

The cereal comes out as Pixar readies for the release of the fourth entry in the Toy Story franchise. The franchise was also recently leveraged in a licensing extension deal with Mattel.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish