The world premiere of the new “Magic Roundabout” CGI TV series takes place on Nick Jr simultaneously on-air and online, in a first for kids’ TV. The UK licensing rights to “Magic Roundabout” have recently been acquired by entertainment rights company Entara.

The first episode of “Magic Roundabout” will broadcast on-air and online on Oct. 22 at 8 a.m. It will air simultaneously on cable and satellite preschool TV channels Nick Jr and Nick Jr 2, plus on the Nick Jr on TMF programming block, available in all digital TV homes on music channel TMF. The episode can also be watched online via Nick Jr Video, the free broadband video player on Nick Jr’s Web site, www.nickjr.co.uk. Subsequent episodes can be watched on Nick Jr every day at 8 a.m. and also daily at 4 p.m. on sister channel Nick Jr 2.