Welcome back to Brand Licensing Europe! In this special BLE-themed edition of License Global, celebrate Le Mans' centenary and so much more.

License Global

November 11, 2021

1 Min Read
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Brand Licensing Europe is back! In the BLE-themed November edition of License Global, see how exhibitors are impacting the licensing industry and prepping for the biggest licensing event of the year (if you haven’t registered yet, be sure to do so by clicking here). 

In this month's cover story, License Global examines how the 24 Hours of Le Mans brand has endured and evolved over almost 100 years. Additionally, see how ViacomCBS is re-energizing the “Star Trek” franchise, how IMPS is building a new generation of Smurfs fans and how The Black Lives Matter Licensing Movement has made its way to the industry thanks to a group of Black licensing professionals and founder Saphia Maxamed. 

Also in this issue, learn about European fashion licensing, Magic Light Pictures’ plans for “The Gruffalo,” Panini’s tricks for staying fresh in the licensing industry and how Peter Rabbit is getting a new brand identity thanks to Penguin Ventures. 

Read the November issue of License Global now by clicking here. 

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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