Armed with a new strategy for its comprehensive portfolio, Marvel is elevating all aspects of the business and is creating an ongoing franchise for its super hero properties.
Jul 1, 2009
Hero worship.
Armed with a new strategy for its comprehensive portfolio, Marvel is elevating all aspects of the business and is creating an ongoing franchise for its super hero properties.
The July 2009 issue of License Global also contains: How museums are embracing licensing and a Japan market study.
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