Licensees are an essential part of any licensing program. They are the companies that bring to life new and innovative iterations of beloved and memorable IP, facilitating everything from design to distribution and manufacturing, ensuring licensors' product are on display at retailers and make it into the hands of consumers around the world.
The Leading Licensees report identifies the world's best-in-class licensees as submitted by licensors, licensees, retailers and supporting services. This exclusive, annual report provides a snapshot of the top manufacturers that should be on your radar as you plan your product programs.
This year, however, we’re doing things a bit different and segmenting the report by region, first with the Leading Licensees of North America, set to run in our July Trend Report ahead of Licensing Expo, which takes place Aug. 10-12 at Mandalay Bay Convention Center in Las Vegas, Nev., and the online event which will run Aug. 24-25. We’ll later turn our focus to European and rest-of-world Leading Licensees, which will run in the Brand Licensing Europe Trend Report that releases just ahead of the flagship U.K.-based event.
To view the 2020 Leading Licensee report, click here.