‘The Traitors: Live Experience’ Coming to London in 2025

“The Traitors: Live Experience” will launch in London’s West End in spring 2025 and will allow players to dive into the world of the TV series as they take a seat at The Round Table, participate in missions and work together to uncover the Traitors.

License Global, Content Editor

November 26, 2024

1 Min Read
The Traitors: Live Experience, Hugo Glendinning, All3Media, Immersive Everywhere
“The Traitors: Live Experience” Hugo Glendinning, All3Media, Immersive Everywhere

Set to open spring 2025, “The Traitors: Live Experience” will offering players the unique opportunity to be plunged into the heart of the drama as they take part in the U.K.’s first playable experience based on the BAFTA and Emmy award-winning TV show, “The Traitors” – produced by Studio Lambert for BBC and NBC.

In this high-stakes game of deception, strategy and teamwork, players will find themselves at the center of the experience, sitting at The Round Table, collaborating on missions and forming alliances – but the question is, who can they trust? Guided by a dynamic live host, players will work to uncover the Traitors hidden amongst them with missions that will deliver an unforgettable experience complete with intrigue, competition and camaraderie.

During the experience, players will be thrust into the suspenseful world of the TV show, featuring recognizable gameplay such as a blindfolded “Traitors” selection, missions that will test both physical and mental endurance, as well as ample opportunity for the Traitors to strategize whether to murder or recruit from the rest of the group.

“I am extremely excited for ‘The Traitors: Live Experience’ to open in London next year,” says Claudia Winkleman, host, U.K. version of “The Traitors”. “I can’t wait for players to immerse themselves in their own drama, strategy and deception. They’ll love the game and should definitely expect twists.”

Related:All3Media, notjust Announce ‘The Traitors’ Christmas Jumper

Leading the creative vision for the project is Neil Connolly, creative director, Immersive Everywhere, whose track record includes “The Crystal Maze Live Experience” and “The Tomb Raider Live Experience.”

Tickets will go on sale in early 2025.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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