Spacetoon Event has partnered with animation studio, Zag Entertainment, to bring new family entertainment experiences for the “Miraculous – Tales of Ladybug and Cat Noir” to MENA, through themed events, live shows, meet and greets and more. The announcement was made by Julian Zag, executive vice president, global operations and head of consumer products, Zag Entertainment. 

The partnership kicked off with a new and immersive live adventure at Summer Toy Festival, in Jeddah, Saudi Arabia. The “Miraculous” activation corner contained interactive activities inspired by the world of “Miraculous” for fans, including video games, drawing and coloring the beloved characters, playing with “Miraculous” dolls and creating handmade superhero masks. 

“It is one of the most exciting moments for us to work on turning the world of ‘Miraculous’ into an on-ground experience for kids to enjoy,” says Ahmad Weiss, general manager, Spacetoon Event. 

“This is a perfect time for our trusted partner, Spacetoon Event, to deliver a range of fun and exciting events across the region,” says Carlotta Caracciolo, vice president, Middle East and Africa, Zag. “With season five of ‘Miraculous’ set to debut this fall and the US$100+ million animated movies to follow shortly thereafter, we anticipate even more demand from fans to find new ways to enjoy their favorite superheroes.” 

Related:Spacetoon Event Brings L.O.L Surprise! to Life

Zag is exhibiting at Brand Licensing Europe 2022. Find out more info here.