Endemol Shine Group and Escape Live partner to launch two escape rooms in Birmingham, U.K.
September 25, 2019
Escape Live has partnered with Endemol Shine Group to open two new escape rooms inspired by the television series “Peaky Blinders.”
The two new escape experiences are “The Raid” and “Double Cross.” Both rooms have been designed based on storylines from the show. The activities come as Escape Live Birmingham relaunches its breakout area with a licensed bar and 1920s décor.
“We are really looking forward to getting the doors open to our new establishment and the ‘Peaky Blinders’ escape rooms,” says Jas Sodhi, managing director, Escape Live. “A lot of work has gone into making both rooms as authentic to the show as possible, and we are looking forward to both ‘Peaky Blinders’ fans and escape room enthusiasts getting into the rooms and experiencing it for themselves.
The partnership follows other live event activations for the “Peaky Blinders” brand. Earlier this year, Endemol Shine Group launched a festival and race day event inspired by the series.
“‘Peaky Blinders’ fans love to participate in events and experiences that make them feel part of the show,” says Jane Smith, group director, brand licensing and gaming, Endemol Shine Group. “We are delighted to bring fans a unique adventure with these first official escape rooms in partnership with Escape Live.”
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