Crayola Experience has been recognized as one of the country’s top 10 children’s museums by the 2023 USA TODAY 10 Best Readers’ Choice Awards. 

The Easton, Pa.-based family attraction that brings Crayola to life was nominated by a panel of travel experts and editors for the Best Children's Museum category and voted on by the public. The attraction features experiences where kids can star in their own coloring page, name and wrap their own Crayola crayon, bring their artwork to life, learn how crayons are made and more. The locations also house The Crayola Store with the world’s largest selection of Crayola products and unique souvenirs.

“Our mission at Crayola is to help parents and teachers raise creatively alive kids and our Crayola Experience destinations are the physical manifestation of that mission,” says Warren Schorr, senior vice president, business development, global licensing and experiences, Crayola. “It’s an honor to be recognized by travel experts and our guests, and to be included in such prestigious company. We’re incredibly proud of the great work that our teams do to inspire creative experiences and colorful, lifetime family memories.” 

Crayola Experience Easton is the brand’s flagship family entertainment destination with other venues in Orlando, Fla.; Mall of America (Bloomington, Minn.); Plano, Texas and Chandler, Ariz.

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Last September, Crayola announced plans to open five new Crayola Experience locations over the next five years through a licensing agreement with BrightColors. The agreement will double the attraction brand’s presence in the U.S. and is part of the company’s location-based entertainment expansion plan.