CAMP, Disney to Debut ‘The Little Mermaid’ Experience in Los AngelesCAMP, Disney to Debut ‘The Little Mermaid’ Experience in Los Angeles

Exclusive “The Little Mermaid” x CAMP apparel collection will be available in-store and online.

License Global

July 12, 2024

1 Min Read
‘Tritons Palace from ‘The Little Mermaid’ Experience, CAMP, Disney
Tritons Palace from ‘The Little Mermaid’ ExperienceCAMP, Disney

CAMP, a family experience company, has announced it will bring its popular immersive adventure to Los Angeles this summer. Starting Aug. 2, families can dive into this immersive and musical experience, inspired by Disney’s “The Little Mermaid.” The show will open at CAMP’s West Coast flagship location at Westfield Century City. Behind CAMP’s signature Magic Door, families will explore a 5,300-square-foot undersea world inspired by the 2023 film and created in collaboration with Disney. The experience includes live music, puppetry and magic.

“We are thrilled to bring our latest immersive show, which received an incredible response during its debut in Atlanta last year, to Los Angeles families this summer,” says Jenica Myszkowski, chief executive officer, CAMP. “This show is designed to captivate and delight audiences of all ages, making it the perfect end-of-summer family outing. We are excited to share this immersive under-the-sea adventure with our fun-loving Los Angeles community and look forward to seeing families continue making memories at CAMP.”

Inspired by the film, CAMP and Disney created an exclusive co-branded collection of apparel and accessories available at CAMP stores nationwide and on Camp.com. Featuring shimmering sequins and jewel-tone purples and greens, the collection, including jewelry and clothing, brings underwater magic to any young mermaid. A standout of the collection is the Magic Mermaid Skirt, which (with a snap) visibly transforms from a frilly organza skirt into a longer, sequin-covered mermaid tail. 

Disney “The Little Mermaid “x CAMP will be in Los Angeles for a limited time before moving to another CAMP location.

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License Global

License Global

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