“Beyond King Tut” is created in partnership with the National Geographic Society.

License Global

April 25, 2023

2 Min Read
Imagery from inside the immersive event.
Imagery from inside the immersive event.Paquin Entertainment Group

“Beyond King Tut: The Immersive Experience,” a new exhibition created in partnership with the National Geographic Society and produced by Paquin Entertainment Group, invites visitors to leave the modern world behind and experience an ancient time. By harnessing projection mapping and new technologies to create visual environments, Ancient Egypt will be brought to life in Jacksonville in an exhibition that opens at the NoCo Center for a limited run beginning June 9.  

Commemorating the historic discovery of King Tut’s tomb 100 years ago, the experience brings the National Geographic archives to life through an informative exhibition. The power of technology, combined with cinematic storytelling and imagery, whisks visitors on an immersive journey exploring the mysterious golden boy-king’s life that ventures beyond the mask. 

“Beyond King Tut” goes beyond a traditional artifact display to fascinate guests – while ensuring that the artifacts from King Tut’s tomb remain in their country of origin. 

Inside the exhibit.

The multi-gallery, multi-sensory exhibition is a time-traveling adventure designed to make guests feel as if they are in Ancient Egypt. With nine galleries to explore, “Beyond King Tut: The Immersive Experience” takes visitors on an epic journey through King Tut’s life – his rule as a child pharaoh, his family, the discovery of his tomb, the mysteries surrounding his early death and his journey to the afterlife.

Related:National Geographic Introduces NFT Collection

“When new technology meets the ancient world, visitors have an experience unlike anything before,” says Tony Luckett, vice president, business development, National Geographic Society. “‘Beyond King Tut’ is a groundbreaking immersive experience that presents historical facts and a fascinating story. Guests will experience the splendor of Ancient Egypt, with a multi-sensory journey.” 

“‘Beyond King Tut’ brings the story of the boy king to a new generation in a whole new way,” says Mark Lach, creative producer, “Beyond King Tut.” “Visitors are captivated as they journey through the story of a young boy who became king. They discover the iconic king’s true story and the ongoing quest to uncover ancient secrets in the multi-gallery immersive experience from National Geographic.” 

Tickets go on sale April 27 at Beyondkingtut.com.  

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like