LIMA France Licensing Award Winners Announced
Winners of the first-ever LIMA France Licensing Awards have been announced.
In a ceremony held on Dec. 13 in the main auditorium of France’s TF1 television network, LIMA awarded the French licensing industry’s best in eight categories that span retail, products, promotions and brands.
The first-ever LIMA France Award winners are:
- Best Character Brand/Entertainment Brand: Warner Bros., Harry Potter
- Best Sport Brand: Allez Les Bleus by Comité National Olympique Sportif Français, represented by 3ème Ligne
- Best Lifestyle Brand (covering music, celebrities, art & design and corporate brands): Emoji
- Best Licensor / Licensing Agency: TF1
- Best Licensee (including DTR): Suncity
- Best Licensed Product: Wakatoon for “Miraculous”
- Best Digital Promotion: Barbie / Sephora tie with Konix / World of Tank
- Best Retail Activation: Undiz for their Xmas Market Promotion