Kathy Ireland Worldwide has tapped Steve Glick to serve as the company’s executive vice president of content and branding.

In his new role and under terms of the advisory agreement between Kathy Ireland Worldwide and Level Brands, Glick will provide support for Level Brands’ subsidiaries including Encore Endeavor One and Ireland Men 1, as well as support for Kathy Ireland Health & Wellness.

“We are delighted to welcome Steve to KIWW and EE1,” says Kathy Ireland, owner, Kathy Ireland Worldwide. “Many of us at KIWW have known him for years, and some of us also had the pleasure of working with him on various projects while he was an agent. Steve is incredibly talented, has great integrity and is deeply philanthropic as exemplified by his work as vice chair of the Board of Directors of the CLARE Foundation and an advisory board member of House of Hope. We very much look forward to working with Steve as we expand our entertainment and broadcasting ventures.”

Previously, Glick served as a consultant for Lotus Entertainment and held positions as senior vice president at International Creative Management, and senior vice president, scripted packaging agent and worldwide head of the directors division at William Morris Agency.