Mariah Carey Holiday Collection Launches
The Mariah Carey Holiday Collection, developed in partnership with NECA, is available for pre-order at MariahCarey.com and this holiday season at Target and Wal-Mart.
Mariah Carey has launched her first holiday collection, announcing the news with a commercial shared across her social accounts. Available this season at Target and Wal-Mart, fans can shop the collection now at MariahCarey.com.
Inspired by her song “All I Want for Christmas Is You,” fans and those who enjoy the holidays will see the song title, as well as animated versions of Mariah and her dog Cha Cha incorporated throughout. The collection is personal to Carey; she has designed products that she and her family use during the holidays.
“I’m not sure if you’re aware, but Christmas is kind of my thing,” says Carey. “Putting together this line was so much fun because I added my own festive spin to traditional holiday merchandise. I worked on it all year long and now it’s finally time to share my holiday collection with you all, Merry Christmas!”
The holiday collection of Christmas collectibles ranges from cozy – including blankets, throw pillows, socks and slippers – to festive, with pet outfits, stockings, an ornament, a plush Mariah and Cha Cha, holiday cards and a wrapping paper kit.
Look for the collection at Target and Wal-Mart or pre-order items now at MariahCarey.com.
Meet NECA at Brand Licensing Europe – Register here!
About the Author
You May Also Like