Jewel to Represent The Museum of Fine Arts, BostonJewel to Represent The Museum of Fine Arts, Boston

Jewel Branding & Licensing has announced its recent appointment as the licensing agent for the Museum of Fine Arts, Boston (MFA). The MFA showcases a collection of nearly 500,000 works, which range from ancient to contemporary masterpieces. 

The Museum is known for its holdings of European and Japanese art; masterworks from ancient Egypt, Greece, Rome and the Byzantine Empire; and collections of photography, textiles and jewelry.  

“The collections and reputation of the Museum of Fine Arts, Boston are exceptional, and we are thrilled to be working with them to expand the brand,” says Julie Newman, founder and chief executive officer, Jewel. “The MFA is a treasure trove of inspiring content and we look forward to bringing its unique stories and point of view to the world.” 

Categories available for licensing include home, apparel, accessories, stationery, gift and travel.   

"We are excited to embark on this journey with Jewel, an agency known for their expertise with cultural institutions and content-rich brands," says Debra LaKind, senior director, intellectual property and business development, MFA Boston. "Through strategic licensing partnerships, we look forward to extending the reach of the MFA's cultural impact and inspiring new audiences around the globe."