CVS Pharmacy, Michael Graves Design Collaborate on Home Health Care

Michael Graves Design has announced a direct-to-retail design collaboration with CVS Pharmacy to market a collection of adaptive home health care products.  

The CVS Health by Michael Graves Design collection, an extension of the exclusive CVS Health product line, is available on CVS.com now and in more than 6,000 stores throughout the U.S. 

To start the project, Michael Graves Design led a consumer research phase, collaborating with CVS, including ethnography with users, caregivers and clinicians, from New Jersey to Florida, to discover and incorporate new consumer insights. 

The initial collections will consist of: 

"This initial collection of bathroom safety and mobility products realizes our decade-long vision of elevating the quality and dignity that consumers should expect within the home health care category," says Donald Strum, design principal, Michael Graves Design. "We are thrilled by the collaboration and the powerful change it will bring to disabled people, elders and the people who provide care for all of us."