Sponsored By

The Charmsters and KicksBySammy Launch Collaboration

The collaboration features a blanket with hand-drawn designs.

License Global

February 15, 2022

1 Min Read
21622Charmsters.png
Samantha Handler + Charmsters

The Charmsters, a diversity-based animation brand rooted in joy, inclusivity and girl empowerment, announced their seventh female-founder collaboration with Samantha Handler, founder and artist, KicksBySammy, on National Comfy Day Feb. 20.  

The Charmsters x KicksBySammy collaboration inspired a snuggly blanket with hand-drawn designs by Handler, inspired by the DNA of The Charmsters.  

"We are excited to work with KicksBySammy, especially after Samantha was featured in The Charmsters' #iSeeMyself campaign," says Emily Blumenthal, founder, The Charmsters and Lindsay Kaye Lippman, creative director, Kanvas Brands, in a joint statement. "The creativity and joy of KicksBySammy tied in with an incredible and colorful blanket, lends itself to everything you would want for a brand that represents inclusion and representation."  

"As a young female entrepreneur, I relate to all six Charmsters with characteristics and positive,  go-getter mindsets," says Handler. "The Charmsters x KicksBySammy mission's align as we both want to embolden girls of all backgrounds with the belief that passion and hard work can make anything possible. Always remember to follow your dreams no matter how big or small."  

The Charmsters x KicksBySammy 50" x 60" blanket with hand-drawn designs by Handler in conjunction with inspiration by The Charmsters, is available on Kicksbysammy.com/thecharmsters.  

 

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like