Beanstalk will extend Cath Kidston’s footprint into new areas for families to enjoy, with a focus on key geographic markets, developed through Beanstalk’s extensive partnership network.
“We are thrilled with the new partnership that leverages the licensing expertise of Beanstalk to create opportunities for our customers to experience Cath Kidston in new ways,” says Melinda Paraie, chief executive officer, Cath Kidston. “The expansion of our iconic print narrative into additional product categories and key global markets supports our long-term growth plan. Through licensed extensions, the brand vision will continue to bring nostalgic meaning and joy to everyday life.”
“We are delighted to be working with Cath Kidston, one of Britain’s best-loved brands, to extend the brand into new and
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