Blaupunkt Names Markettcom as Licensing Agency in MENA
The deal aims to extend brand awareness for Blaupunkt in the region.
Blaupunkt, an electronics and electric appliances brand, announced appointing Markettcom as its licensing agency for The Middle East and North Africa (MENA) region.
"We are happy to partner with Markettcom," says Andrzej Cebrat, managing director, GIP development SARL. "Seeing their track record makes us confident that Markettcom is the right company to promote the licensing opportunities of our iconic brand."
"We are excited and honored to join hands with Blaupunkt to bring this iconic brand to the Middle East North Africa region, and to identify opportunities for Blaupunkt in the region through its licensing model and to grow their shelf space across the MENA region," says Amer Bitar, co-founder, chief executive officer, Markettcom.
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