Blaupunkt Names Markettcom as Licensing Agency in MENA

The deal aims to extend brand awareness for Blaupunkt in the region.

License Global, Content Editor

January 19, 2022

1 Min Read
The Blaupunkt logo alongside the Markettcom logo
Blaupunkt/Markettcom

Blaupunkt, an electronics and electric appliances brand, announced appointing Markettcom as its licensing agency for The Middle East and North Africa (MENA) region.  

"We are happy to partner with Markettcom," says Andrzej Cebrat, managing director, GIP development SARL. "Seeing their track record makes us confident that Markettcom is the right company to promote the licensing opportunities of our iconic brand." 

"We are excited and honored to join hands with Blaupunkt to bring this iconic brand to the Middle East North Africa region, and to identify opportunities for Blaupunkt in the region through its licensing model and to grow their shelf space across the MENA region," says Amer Bitar, co-founder, chief executive officer, Markettcom.

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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