Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
October 19, 2021
Amazfit has announced that Target stores nationwide will carry an expanded assortment of fitness trackers combining sports functionality and health management into one simple-to-use tracker.
The Bip U Pro and Band 5 are available for in-store purchase at more than 1,900 store locations throughout the U.S. and online at Target.com.
The national retailer will offer two Amazfit fitness trackers for in-store purchase:
The Bip U Pro is available in black and green and has a 1.43" screen coupled with a battery life of up to nine days. It allows for reviewing activity metrics, such as blood oxygen saturation while the GPS capabilities deliver more precise location tracking.
The Band 5 offers sports modes including outdoor running, walking, cycling, treadmill, pool swimming, freestyle, indoor cycling, elliptical, jump rope, yoga , and indoor rowing, all with a battery life of 15 days.
"As we strive to bring wearable fitness devices to consumers, we are thrilled to be partnering with Target to provide customers in-store purchase options to monitor their activity levels," says Mike Yeung, chief operating officer, Huami. "Amazfit fitness trackers provide outstanding battery life, have Amazon Alexa built-in, as well as heart rate and stress monitoring. We expect these competitively priced and budget-friendly trackers to help provide consumers with insights into key health and wellness metrics.”
Read more about:Target
License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.
Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.
Subscribe for updates directly into your inbox.
You May Also Like
Licensing Expo Provides First Glance of Closing ProgramFeb 22, 2024
Wyncor Appoints Sales ExecutivesFeb 21, 2024
Coty and Etro Embark on New License AgreementFeb 21, 2024
Pudgy Penguins Expands Toy Collection in WalmartFeb 21, 2024