'Nike Considered Design' Line Expands

The environmentally conscious Nike Considered Design concept has been expanded to feature products in the company's basketball, running, football (soccer), women's training, men's training, sportswear, tennis and all-condition gear segments.

The first product available is Nike's best-selling running shoe: the Pegasus, which is celebrating its 25^th anniversary. The Considered Pegasus and other products to come are designed with environmentally friendly materials and strive to eliminate as much waste as possible.

Nike Considered Design launched in 2005 with the Considered Boot and later led to the Considered Nike Air Jordan XX3 and a complete line of apparel for athletes in Beijing made from 100 percent recycled polyester.

"As we look at how we design and develop and run our global business, it's not enough to be solving the challenges of today," says Mark Parker, president and chief executive officer. "We are designing for the sustainable economy of tomorrow, and for us that means using fewer resources, more sustainable materials and renewable energy to produce new products."