Coburn Names VP of Licensing
Coburn Communication–a public relations, marketing and events agency–has appointed Christa Boeke as vice president, licensing.
April 6, 2018
Coburn Communication–a public relations, marketing and events agency–has appointed Christa Boeke as vice president, licensing.
In her new role, Boeke will manage the licensing and brand partnerships in Coburn’s Activate division–a division dedicated to strategic alliance activity including brand integrations, branded entertainment, celebrity procurement, licensing and retail partnerships, digital advertising partnerships and more.
Prior to joining Coburn, she was the director of brand management at The Beanstalk Group and oversaw numerous product launches for brands including HGTV, Curious George and more. She has also worked with creative agency HZDG and Signature Networks.
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