Big Issue Taps Global Icons for Licensing

Social enterprise organization The Big Issue has appointed Global Icons to lead its licensing efforts in the U.K.

License Global

May 21, 2019

1 Min Read

The Big Issue works to end poverty and exclusion by creating opportunities through self-help, social trading and business solutions. Global Icons will work closely with the charity to identify consumer product licensing deals.

“The awareness and support that already exists for The Big Issue presents many opportunities across many categories across publishing, home and gift, garden and household goods,” says David Williams, managing director, Global Icons Europe. “The exciting challenge of recruiting new fans will take us into apparel, H&B and live event categories, and we are keen to begin discussions with strategic partners in these areas”.

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License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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