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Allyson Frome Joins GennComm

GennComm has appointed Allyson Frome to the role of director of licensing and business development.

April 6, 2018

1 Min Read

GennComm has appointed Allyson Frome to the role of director of licensing and business development.

In her new position, Frome will service a variety of business development and growth initiatives.

Prior to joining GennComm, Frome headed the licensing and inventor relations department at Funrise Toys. Frome also served at Manley Toy Quest, where she managed licensing and public relations for the company’s action figures, outdoor seasonal, electronics, arts and crafts, dolls and preschool categories.

“We are absolutely thrilled to welcome Allyson Frome to the GennComm family,” says Genna Rosenberg, principal, GennComm. “She is one of my earliest connections in the toy industry and brings decades of consumer products expertise, strong business relationships and creative ideas to our tool chest. She will be a tremendous asset as we guide our portfolio clients to grow their businesses in myriad ways.”

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