Licensees are the lifeline of the licensing ecosystem. They are the ones that ultimately translate valuable IP into merchandise and services, allowing brand recognition to grow and a property to flourish with consumers around the world. But what do they need to thrive in the ever-changing consumer landscape?
Hear from best-in-class EMEA licensees as they explain what they need to get your brand to shelf.
- Valentin Ortiz, CEO, STOR
- Jeremy Orriss, Licensing Director, Difuzed
- Amanda Cioletti, Event and Content Director, License Global - Moderator