License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

China Licensing Awards Announces Winners

China Licensing Awards Announces Winners
The second annual China Licensing Awards took place on the show floor at Licensing Expo China in Shanghai on July 25, with Brand of the Year going to The Coca-Cola Company and Best Licensee of the Year going to Miniso for Pink Panther.

The China Licensing Awards are a joint effort between the Global Licensing Group and LIMA China.

  • This year’s winners include:
  • China Property of The Year – Wu Huang Wan Shui/ An Universe Culture Co.
  • Licensed Promotion of The Year – Wu Huang Wan Shui & Innisfree/ Innisfree
  • Corporate Brand/ Fashion/Lifestyle Program of The Year – Coca-Cola/ The Coca-Cola Company
  • Location-Based Experiential Initiative of The Year – Wu Huang COFCO Joy-City Theme Exhibition/ Wu Huang Wan Shui
  • Best Licensee of The Year – Miniso / Pink Panther
  • Films/Television/Media Program of The Year – Wolf Warriors II / Beijing Culture
  • Best Retailer of The Year – Watson / B. Duck and / Super Wings
  • Gaming Property of The Year – Anipop Club / Beijing Happy Elements Culture Development Co. Ltd
  • Museum/Gallery/Art Property of The Year – National Museum of China Lifestyle / National Museum of China
  • Licensed Product of the Year (Softline) – Idol Producer x Skechers Training Clothing/ Skechers Trade (Shanghai) Co.; π X Transformers: Wings/ Xiamen Xtep Investment Co., Ltd.; and The Simpsons Apparel/ Her-Chain Clothing (Shanghai) Company Limited
  • Licensed Product of the Year (Hardline) – Doraemon Meitu mobile phone/ Xiamen Meitu Mobile Technology Co., Ltd; Thomas & Friends Storytelling Machine/ Qicheng; and Oral B x Star Wars toothbrush / Oral B
  • Young Property of The Year – "Peppa Pig"/ Entertainment One; "PAW Patrol"/ Nickelodeon; and The British Museum/ The British Museum
Hide comments


  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.