Bologna Licensing Awards Winners Revealed

Judged by Cecilia Padula, senior director, programming, multibrand, ViacomCBS Italia; Federica Pitascio, TV programming and marketing manager, Rai Ragazzi; and Ivan Colecchia, senior vice president, global development, Kidz Global – the awards were announced online due to the COVID-19 disruption to trade exhibitions and events.

The winners of the Bologna Licensing Awards are:

Best Preschool Licensing Project – Capsule Collection Chicco Miraculous

Brand: Miraculous Ladybug

Licensor: Zag Studio

Agent: Planeta Junior

Partner: Artsana and Leolandia

Best Kids Licensing Project for Girls: Barbie by Filippo Laterza for Original Marines

Brand: Barbie

Licensor: Mattel

Agent: Victoria Licensing & Marketing

Partner: Original

Best Kids Licensing Project for Boys: Nerf for Scarpe & Scarpe and Scarpamondo

Brand: Nerf

Licensor: Hasbro

Partner: Easy Shoes, Scarpe & Scarpe, Scarpamondo

Best Teen Licensing Programme: Dragon Ball

Brand: Dragon Ball 

Licensor: Toei Animation 

Agent: Starbright

Best Adult Licensing Project: Cioccolato Zaini for Barbie

Brand: Barbie 

Licensor: Mattel 

Agent: Victoria Licensing & Marketing 

Partner: Zaini

Best Retail Licensing Project: MTV for AW LAB

Brand: MTV 

Licensor: ViacomCBS Consumer Products 

Partner: AW LAB

Best Kids Licensed Fashion Project: Pink Panther for Monnalisa

Brand: Pink Panther 

Licensor: MGM (Metro Goldwyn Mayer) 

Agent: WildBrain CPLG 

Partner: Monnalisa

Best Adult Licensed Fashion Project: La Casa de Papel for Diesel

Brand: La Casa de Papel 

Licensor: Netflix 

Agent: CAA – GBG 

Partner: Diesel

Property of the Year: Bing

Brand: Bing 

Licensor: Acamar Films 

Agent: MDL (Maurizio Distefano Licensing)

Property of the Year, Special Mention: Barbie

Brand: Barbie  Licensor: Mattel  Agent:  Victoria Licensing & Marketing

Best Kiosk Project: DeAgostini Geo Ranger

Brand: Geo Ranger 

Licensor: DeAgostini

Best Licensed Publishing Project: Gapchinska for Malia Edizioni

Brand: Gapchinska

Licensor: Eugenia Gapchinska

Agent: MDL (Maurizio Distefano Licensing)

Partner: Malia Edizioni