Aardman is exhibiting at Festival of Licensing, the month-long virtual celebration of the global licensing industry, which takes place online Oct. 6-29. It’s free to register and attend via
For the “Shaun the Sheep” brand, the new season rolls out in further markets having enjoyed a strong launch on Netflix. A brand-new half hour special goes into production for Christmas 2021, and with a growing portfolio of attractions and live experiences around the world, Shaun’s adventures are continually reaching a whole new generation of international fans.
Brand teams continue to focus on licensing programs for “Shaun the Sheep,” celebrating 25 years since the character’s first screen appearance, and for “Wallace & Gromit,” classic characters now embarking on a whole new tech-driven interactive story in this fall’s “The
Recent and renewing partners including Vivid and Aurora (toy); Anthem and Ladybird Education (publishing), Fila and Truffleshuffle (apparel), Funko and Moonpig (gift), Vice Press and Pin Box Limited (art & collectibles), Yeo Valley and Dean’s of Huntley (food & beverage) and Playpress models (craft).
As Aardman ramp up on a large-scale feature film production for the much-anticipated “Chicken Run” sequel, the studio is also continuing to diversify its portfolio with distinctive new IP “Robin Robin” in production and a full content slate in development which showcases stopframe, CGI, mixed-media and games for future audiences to look forward to.
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