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Webinar: Changing the Channel: The Evolution of Kids’ Content

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Webinar Information
Start Date: Mar 18, 2021 - 09:00 AM PDT

NOW ON-DEMAND

TV, streaming, film, short-form, podcast, YouTube, TikTok, WeChat… Kids are exposed today to more content channels than ever, but how are they consuming? Or are they multi-platform and the old way of looking at content – as delineated by channel – outdated? This webinar will explore all the ways kids’ behavior is changing, both pre-2020 and as a result of, and touch on how behaviors are shifting in 2021 for Gen Alpha.



Speakers:

Mark Kingston, SVP International Consumer Products, Viacom

Gary Pope, Co-founder, Kids Industries

Jon Gisby, EVP & MD, WildBrain Spark

Moderator - Anna Knight, VP of Licensing, Informa Markets

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