In late 2019, the world learned of a new disease first identified in Wuhan, China. The virus causing that disease, COVID-19, was revealed to be highly contagious and potentially deadly. Globally the threat of the virus has caused worldwide concern and prompted lockdowns all over the world. No business was untouched by the pandemic, and we’re still seeing the effects to this day. But how has it impacted the supply chain and how will that affect licensing?
License Global revealed this and more in its newest insights report: “License Global Insights – COVID-19: What Happens Next?” From individual outlooks to long-term impacts and more, this extensive study touches on the most important questions everyone in the licensing industry needs answers for during this unprecedented time. How have supply chain delays affected the industry? What areas are affected the most? How have safety measures affected businesses and their supply chains? How will this extend into the future?