News

Latest news on brand licensing collaborations and brand extensions from the team at License Global.

Velveeta Gold Hair Dye.
Branded Products
Velveeta Announces Limited-Edition Velveeta Gold Hair DyeVelveeta Announces Limited-Edition Velveeta Gold Hair Dye

Velveeta Gold allows fans to showcase the yellow hue of Velveeta cheese on their hair.

byLicense Global
Apr 2, 2024
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1 Min Read
“Masha and the Bear.”
Publishing
Animaccord Strengthens Global Publishing for ‘Masha and the Bear’Animaccord Strengthens Global Publishing for ‘Masha and the Bear’
byLicense Global
Apr 2, 2024
2 Min Read
“Eternal Sunshine of the Spotless Mind.” 
Apparel
‘Eternal Sunshine of the Spotless Mind’ x Brain Dead Collab‘Eternal Sunshine of the Spotless Mind’ x Brain Dead Collab
byLicense Global
Apr 2, 2024
1 Min Read
Dungeons & Dragons as featured in “Stumble Guys.”
Toys & Games
Dungeons & Dragons Celebrates 50th with ‘Stumble Guys’Dungeons & Dragons Celebrates 50th with ‘Stumble Guys’
byLicense Global
Apr 2, 2024
1 Min Read
Care Bears.
Accessories
Concept One, Little K Clothing Partner for Care Bear DealsConcept One, Little K Clothing Partner for Care Bear Deals
byLicense Global
Apr 2, 2024
1 Min Read
Wildlife habitats from Wildlife and Birdcare Nature Recovery Project and Royal Horticultural Society.
Garden
RHS, Wildlife and Birdcare Nature Recovery Project PartnerRHS, Wildlife and Birdcare Nature Recovery Project Partner
byLicense Global
Apr 2, 2024
2 Min Read
AERIN collection for Williams Sonoma.
Home
Williams Sonoma Expands AERIN Deal
Williams Sonoma Expands AERIN Deal
Apr 1, 2024
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1 Min Read
byLicense Global
Caelynn Bell.
Fashion
Dillard’s Launches Caelynn Bell for Gianni Bini
Dillard’s Launches Caelynn Bell for Gianni Bini
Apr 1, 2024
|
1 Min Read
byLicense Global
Deddy Bears.
Toys & Games
Innov8 Names Licensing Agents for Deddy Bears
Innov8 Names Licensing Agents for Deddy Bears
Apr 1, 2024
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2 Min Read
byLicense Global
"The Simpsons" action figures.
Toys & Games
JAKKS Pacific to Release ‘Simpsons’ Toys and Collectibles
JAKKS Pacific to Release ‘Simpsons’ Toys and Collectibles
Apr 1, 2024
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1 Min Read
byLicense Global
Jason Wu
Fashion
The Brand Liaison to be Official Licensing Partner for Jason Wu
The Brand Liaison to be Official Licensing Partner for Jason Wu
Apr 1, 2024
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1 Min Read
byLicense Global
"Naruto" takeover at Silverlake Ramen.
Location-Based Entertainment
‘Naruto’-Themed Restaurant Collab to Launch at Silverlake Ramen
‘Naruto’-Themed Restaurant Collab to Launch at Silverlake Ramen
Apr 1, 2024
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2 Min Read
byLicense Global
Jack Link’s WILD Dr Pepper-inspired meat sticks and jerky.
Branded Products
Jack Link’s Unveils Collaboration with Dr. Pepper
Jack Link’s Unveils Collaboration with Dr. Pepper
Apr 1, 2024
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1 Min Read
byLicense Global
Jack Daniel’s Tennessee Whiskey bottle with McLaren branding.
Branded Products
Jack Daniel’s, McLaren Racing Unveil 2024 Tennessee Whiskey Bottle
Jack Daniel’s, McLaren Racing Unveil 2024 Tennessee Whiskey Bottle
Apr 1, 2024
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1 Min Read
byLicense Global
Dream cookies.
Food & Beverage
Tim Hortons Launches Dream Cookies Featuring Mini Candies
Tim Hortons Launches Dream Cookies Featuring Mini Candies
Mar 29, 2024
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1 Min Read
byLicense Global
Play-Doh art.
Toys & Games
Hasbro, Horizon Group USA Ink Play-Doh Deal
Hasbro, Horizon Group USA Ink Play-Doh Deal
Mar 29, 2024
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1 Min Read
byLicense Global
The Teletubbies as MetaPals.
Technology
WildBrain CPLG, MetaPals Ink Global Deal for Teletubbies
WildBrain CPLG, MetaPals Ink Global Deal for Teletubbies
Mar 29, 2024
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2 Min Read
byLicense Global
Vikram Sharma.
Entertainment
Warner Bros. Discovery Taps Consumer Products VP for Asia/Pacific
Warner Bros. Discovery Taps Consumer Products VP for Asia/Pacific
Mar 29, 2024
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1 Min Read
byLicense Global
Tommy Bahama logo.
Branded Products
Tommy Bahama Inks Licensing Agreement with Club Car
Tommy Bahama Inks Licensing Agreement with Club Car
Mar 29, 2024
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1 Min Read
byLicense Global
Lim Mi-Kyoun.
Fashion
Authentic Appoints Senior Vice President, Australia and New Zealand
Authentic Appoints Senior Vice President, Australia and New Zealand
Mar 29, 2024
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2 Min Read
byLicense Global
Duke Nukem G Fuel mix.
Branded Products
G Fuel, Gearbox Celebrate Gamer, Duke Nukem, with Energy Drink
G Fuel, Gearbox Celebrate Gamer, Duke Nukem, with Energy Drink
Mar 29, 2024
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1 Min Read
byLicense Global
Plush wall at the Times Square MINISO Pop-Up.
Retail News & Trends
MINISO Opens New Times Square Pop-Up
MINISO Opens New Times Square Pop-Up
Mar 29, 2024
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1 Min Read
“Cry Wolf!”
Publishing
Candy Jar Books to Publish ‘The Raccoons’ Book Series
Candy Jar Books to Publish ‘The Raccoons’ Book Series
Mar 29, 2024
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3 Min Read
byLicense Global
Branded Products
Formula 1 Announces Multiyear Deal with Playseat
Formula 1 Announces Multiyear Deal with Playseat
Mar 29, 2024
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1 Min Read
byLicense Global
Licensing Events
Finalists Announced for Brand & Lifestyle Licensing Awards 2024
Finalists Announced for Brand & Lifestyle Licensing Awards 2024
Mar 28, 2024
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2 Min Read
byLicense Global
Hot Wheels Flippin Fast die-cast.
Toys & Games
Hot Wheels Unveils New Die-Cast Ahead of Autism Acceptance Month
Hot Wheels Unveils New Die-Cast Ahead of Autism Acceptance Month
Mar 28, 2024
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2 Min Read
byLicense Global
Skittles drinks.
Food & Beverage
Fire Brands and Mars Wrigley Announce Skittles Drinks
Fire Brands and Mars Wrigley Announce Skittles Drinks
Mar 28, 2024
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1 Min Read
byLicense Global
Harlem Globetrotters logo
Basketball
Harlem Globetrotters Sign with IMG
Harlem Globetrotters Sign with IMG
Mar 28, 2024
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2 Min Read
byLicense Global
Lilly Pulitzer bedspread.
Home
Pottery Barn Launchs Lilly Pulitzer Collections
Pottery Barn Launchs Lilly Pulitzer Collections
Mar 28, 2024
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2 Min Read
byLicense Global
"Bing" at Diergaarde Blijdorp (Rotterdam Zoo).
Location-Based Entertainment
Acamar Films Launches International Zoo with Diergaarde Blijdorp
Acamar Films Launches International Zoo with Diergaarde Blijdorp
Mar 28, 2024
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2 Min Read
byLicense Global
“Cult of the Lamb” comic.
Publishing
Devolver Digital, Oni Press Partner for ‘Cult of the Lamb’ Publishing
Devolver Digital, Oni Press Partner for ‘Cult of the Lamb’ Publishing
Mar 28, 2024
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1 Min Read
byLicense Global
Katie Huber.
Entertainment
Fred Rogers Productions Names Senior Director of Licensing
Fred Rogers Productions Names Senior Director of Licensing
Mar 28, 2024
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1 Min Read
byLicense Global
Hasbro Women Innovators of Play 2024.
Toys & Games
Hasbro Women Innovators of Play Returns with New Event, Challenge
Hasbro Women Innovators of Play Returns with New Event, Challenge
Mar 28, 2024
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3 Min Read
byLicense Global
"Sesame Street" Crocs.
Footwear
Foot Locker Collaborates with ‘Sesame Street’ x Crocs
Foot Locker Collaborates with ‘Sesame Street’ x Crocs
Mar 28, 2024
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1 Min Read
byLicense Global
Fashion
Louis Vuitton, Tyler, the Creator Unveil Spring Collection
Louis Vuitton, Tyler, the Creator Unveil Spring Collection
Mar 27, 2024
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1 Min Read
byLicense Global
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Trends and Insights
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The September 2024 Issue is Out Now

License Global September 2024 issue

LATEST ISSUE

Brand Licensing Europe Issue – September 2024

The latest issue of License Global has launched! License Global’s September 2024 magazine features a guide to Brand Licensing Europe, the latest news from the biggest brands and more.

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