News

Latest news on brand licensing collaborations and brand extensions from the editorial team at License Global.

Pringles Dill Pickle
Food & Beverage
Pringles Brings Back Dill Pickle and ‘Hot Ones’ FlavorsPringles Brings Back Dill Pickle and ‘Hot Ones’ Flavors

In response to heavy demand, Pringles Dill Pickle is back, along with more popular flavors.

byLicense Global
Oct 11, 2024
|
1 Min Read
Tiddler, Magic Light Pictures, BBC
Streaming & TV
Magic Light Pictures, BBC Release a first look at ‘Tiddler’Magic Light Pictures, BBC Release a first look at ‘Tiddler’
byLicense Global
Oct 11, 2024
1 Min Read
Miraculous x Richard Orlinski figurine, Miraculous Corp
Entertainment
Richard Orlinksi’s Contemporary Art Meets Miraculous Superheroine, LadybugRichard Orlinksi’s Contemporary Art Meets Miraculous Superheroine, Ladybug
byLicense Global
Oct 11, 2024
1 Min Read
Jelly Roll Creatacard greetings.
Greetings & Stationery
American Greetings Launches Creatacard Collection with Jelly RollAmerican Greetings Launches Creatacard Collection with Jelly Roll
byLicense Global
Oct 11, 2024
2 Min Read
Miraculous Corp and Bob's Play celebrate Children's Month in Brazil.
Food & Beverage
Bob’s, Miraculous Corp Launch Children’s Month CampaignBob’s, Miraculous Corp Launch Children’s Month Campaign
byLicense Global
Oct 11, 2024
1 Min Read
"The Secret Explorers," Liquid Rock Entertainment
Streaming & TV
Pixel Zoo, Liquid Rock Entertainment, MGA Announce ‘The Secret Explorers’ Animated SeriesPixel Zoo, Liquid Rock Entertainment, MGA Announce ‘The Secret Explorers’ Animated Series
byLicense Global
Oct 11, 2024
2 Min Read
péro x Hello Kitty
Fashion
Sanrio Announces péro x Hello Kitty Apparel Collection
Sanrio Announces péro x Hello Kitty Apparel Collection
Oct 11, 2024
|
2 Min Read
byLicense Global
Pet Crocs
Pets
Crocs and Bark Announce Pet Crocs
Crocs and Bark Announce Pet Crocs
Oct 11, 2024
|
1 Min Read
byLicense Global
The PUMA x BMW M Motorsport Neon Energy collection.
Fashion
PUMA x BMW M Motorsport Unveil Newest Collaboration
PUMA x BMW M Motorsport Unveil Newest Collaboration
Oct 11, 2024
|
1 Min Read
byLicense Global
Smiley t-shirts for World Mental Health Day, SmileyWorld, Next, Place2Be
Entertainment
SmileyWorld, Next Team with Children’s Mental Health Charity Place2Be for World Mental Health Day
SmileyWorld, Next Team with Children’s Mental Health Charity Place2Be for World Mental Health Day
Oct 10, 2024
|
1 Min Read
byLicense Global
“Morbid” collection, Spencer's
Fashion
Spencer’s Announces Exclusive Merch for True Crime Podcast, ‘Morbid’
Spencer’s Announces Exclusive Merch for True Crime Podcast, ‘Morbid’
Oct 10, 2024
|
1 Min Read
byLicense Global
The Loyal Subjects
Toys & Games
The Loyal Subjects Enters Licensing Deal with Hasbro
The Loyal Subjects Enters Licensing Deal with Hasbro
Oct 10, 2024
|
3 Min Read
byLicense Global
Impossible Disney The Lion King Line, Impossible Foods, Disney
Food & Beverage
Impossible Foods Launches Impossible Disney ‘The Lion King’ Line
Impossible Foods Launches Impossible Disney ‘The Lion King’ Line
Oct 10, 2024
|
1 Min Read
byLicense Global
Disney Winnie the Pooh collection, BoxLunch
Fashion
BoxLunch Introduces Winnie the Pooh Collection
BoxLunch Introduces Winnie the Pooh Collection
Oct 10, 2024
|
1 Min Read
byLicense Global
Goku Balloon for Macy's Thanksgiving Day Parade
Entertainment
Goku Character Balloon to Debut at Macy’s Thanksgiving Day Parade
Goku Character Balloon to Debut at Macy’s Thanksgiving Day Parade
Oct 10, 2024
|
2 Min Read
byLicense Global
‘Emily in Paris’ x Undercover Collection, Mary Quintero, Paramount
Streaming & TV
Mary Quintero Announces ‘Emily in Paris’ x Undercover Collection
Mary Quintero Announces ‘Emily in Paris’ x Undercover Collection
Oct 10, 2024
|
1 Min Read
byLicense Global
Florio
Food & Beverage
Florio Partners with Eataly USA
Florio Partners with Eataly USA
Oct 10, 2024
|
1 Min Read
byLicense Global
Olive Oyl-inspired design for Moschino’s spring/summer 2025 collection
Fashion
Olive Oyl Returns to Fashion in Moschino’s Spring/Summer 2025 Collection
Olive Oyl Returns to Fashion in Moschino’s Spring/Summer 2025 Collection
Oct 10, 2024
|
1 Min Read
byLicense Global
Sesame Workshop logo
Entertainment
Sesame Workshop Elevates Two
Sesame Workshop Elevates Two
Oct 10, 2024
|
2 Min Read
byLicense Global
Hot Wheels x F1, Mattel, Fomula 1
Toys & Games
Hot Wheels, F1 Announce Multiyear Partnership
Hot Wheels, F1 Announce Multiyear Partnership
Oct 10, 2024
|
2 Min Read
byLicense Global
Sonic the Hedgehog Air Asia Aircraft
Entertainment
AirAsia, SEGA and ATLUS for Gaming-Themed Aircraft, In-Flight Experiences
AirAsia, SEGA and ATLUS for Gaming-Themed Aircraft, In-Flight Experiences
Oct 10, 2024
|
2 Min Read
byLicense Global
Blue Dragon Art Touring Exhibition, WildBrain CPLG
Location-Based Entertainment
Peanuts Expands in Asia Pacific with Blue Dragon Art Exhibition Tour
Peanuts Expands in Asia Pacific with Blue Dragon Art Exhibition Tour
Oct 9, 2024
|
3 Min Read
byLicense Global
‘Beetlejuice’ Airblown Inflatable Archway, Gemmy
Entertainment
Gemmy Releases ‘Beetlejuice’ Airblown Inflatable Archway
Gemmy Releases ‘Beetlejuice’ Airblown Inflatable Archway
Oct 9, 2024
|
1 Min Read
byLicense Global
The Met x Anthropologie Collection
Home
Anthropologie, The Met Launch Homewares Line
Anthropologie, The Met Launch Homewares Line
Oct 9, 2024
|
1 Min Read
byLicense Global
All Creatures Great and Small tote bag, All3Media
Streaming & TV
All3Media, Star Editions Launch ‘All Creatures Great and Small’ Online Store
All3Media, Star Editions Launch ‘All Creatures Great and Small’ Online Store
Oct 9, 2024
|
1 Min Read
byLicense Global
“SpongeBob SquarePants: The Patrick Star Game”
Video Games
‘SpongeBob SquarePants: The Patrick Star Game’ Comes to Consoles, PC
‘SpongeBob SquarePants: The Patrick Star Game’ Comes to Consoles, PC
Oct 9, 2024
|
2 Min Read
byLicense Global
“‘The Sopranos:’ The Official Cocktail Book”
Entertainment
Insight Editions Releases ‘The Sopranos’ Drinks Book
Insight Editions Releases ‘The Sopranos’ Drinks Book
Oct 9, 2024
|
1 Min Read
byLicense Global
RHS x Esselle lifestyle image, The Royal Horticultural Society
Lifestyle
RHS Announces Home Furnishing Collaboration with Esselle Retail
RHS Announces Home Furnishing Collaboration with Esselle Retail
Oct 9, 2024
|
2 Min Read
byLicense Global
Girl Scout S’mores Cookie-Inspired Cold-Brew Latte, Chameleon
Food & Beverage
Chameleon Introduces Girl Scout S’mores Cookie-Inspired Cold-Brew Latte
Chameleon Introduces Girl Scout S’mores Cookie-Inspired Cold-Brew Latte
Oct 9, 2024
|
1 Min Read
byLicense Global
WICKED Cocktails Straight from Oz Cocktail Kit, Absolut, Universal Pictures
Food & Beverage
Absolut Unveils Cocktails for Universal Pictures’ ‘Wicked’
Absolut Unveils Cocktails for Universal Pictures’ ‘Wicked’
Oct 9, 2024
|
2 Min Read
byLicense Global
Judith Leiber NY
Fashion
Authentic Brands Group, Saks Global Launch Luxury Platform
Authentic Brands Group, Saks Global Launch Luxury Platform
Oct 9, 2024
|
4 Min Read
byLicense Global
Paramount Game Studios and Saber Interactive
Video Games
‘Avatar: The Last Airbender’ Video Game Announced
‘Avatar: The Last Airbender’ Video Game Announced
Oct 8, 2024
|
2 Min Read
byLicense Global
Scuderia Ferrari HP Neon Energy collection, PUMA, Scuderia Ferrari
Fashion
PUMA and Scuderia Ferrari HP Launch Las Vegas Strip Collection
PUMA and Scuderia Ferrari HP Launch Las Vegas Strip Collection
Oct 8, 2024
|
1 Min Read
byLicense Global
The Disney Fantasia x Pleasing collection
Entertainment
Pleasing Unveils Disney ‘Fantasia’ Collection
Pleasing Unveils Disney ‘Fantasia’ Collection
Oct 8, 2024
|
3 Min Read
byLicense Global
Toys and Colors Kaleidoscope City franchise, pocket.watch
Toys & Games
Pocket.watch Expands ‘Toys and Colors Kaleidoscope City’ Franchise with New Toy Line and Publishing Products
Pocket.watch Expands ‘Toys and Colors Kaleidoscope City’ Franchise with New Toy Line and Publishing Products
Oct 8, 2024
|
2 Min Read
byLicense Global
Latest News

Latest Video

25 Years of Brand Licensing Europe: A Conversation with The Royal Horticultural Society
25 Years of Brand Licensing Europe: A Conversation with The Royal Horticultural Society
25 Years of Brand Licensing Europe: A Conversation with Jazwares
25 Years of Brand Licensing Europe: A Conversation with Jazwares
Watch more ...

Editor's Choice

NRF Big Show 2025 - Jason Dixson Photography
Retail News & Trends
A Recap of NRF '25: Retail's Big Show
A Recap of NRF '25: Retail's Big Show

Jan 14, 2025

The Top Global Licensing Agents 2025, License Global
Licensing Resources
Submit for License Global’s Top Global Licensing Agents Report 2025
Submit for License Global’s Top Global Licensing Agents Report 2025

Jan 14, 2025

Licensing for Retail Column
Retail News & Trends
Licensing for Retail: January 2025
Licensing for Retail: January 2025

Jan 13, 2025

Sponsored Content

John Deere prioritizes agriculture and agriculture innovation
Sponsored Content
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide
Growing with Purpose: John Deere’s Licensing Programs Aim to Expand Reach and Instill Positive Values Worldwide

Dec 9, 2024

Sponsored Content
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs
Nostalgia Trend Brings Back Iconic '80s Toy: Madballs

Dec 2, 2024

License Global's Deep Dive into Fashion Licensing
Sponsored Content
New Report: Deep Dive into Fashion Licensing
New Report: Deep Dive into Fashion Licensing

Nov 13, 2024

The December 2024 Issue is Out Now

License Global December 2024 issue
EXPLORE THE ISSUE

LATEST ISSUE

'Wicked' Takes Over License Global's December Issue!

The latest issue of License Global has launched! License Global’s December 2024 magazine features Universal discussing “Wicked,” our Gen Z Fashion Report predicts what businesses need to succeed with the demographic, we predict which toys will make their mark in the new year in The License Global Toy Forecast 2025, License Global's Influentials amplifies those in the brand licensing industry who have made a difference, we look back at some of the biggest licensing deals from 2024, and much more.

Retail News & Trends

A Focus on U.K. Retail and Brand Licensing

Trends and Insights

Ready for their Close-Up: A Look at Celebrity Beauty Lines

Toys & Games

The License Global Toy Forecast 2025

Fashion

The Gen Z Fashion Report

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.