Brand Licensing Europe will launch an exclusive licensing club designed to help retailers harness the $251.7 billion brand licensing industry at this year’s event, Oct. 11-13, at London’s Olympia.
Licensing Expo, the world’s largest licensing industry event, has announced that it has been selected to participate in the U.S. Department of Commerce’s International Buyer Program Select.
Brand Licensing Europe, set for Oct. 11-13, will feature a seminar from scent historian Odette Toilette that will highlight how archive collections can inspire contemporary products.
Companies that will be exhibiting at Brand Licensing Europe 2016 are now invited to contribute to the exclusive License! Global Show Daily magazines by providing news items related to the annual event.
Brand Licensing Europe, organized by UBM and sponsored by the International Licensing Industry Merchandisers’ Association, has unveiled the four finalists for its annual License This! competition.
Licensing Expo, organized by UBM Americas, saw its most successful show to date with the June 2016 trade show.