NORTH AMERICA–Brands has teamed up with Earth Source, a fresh produce grower, to source and distribute Corona-branded limes, in a deal brokered by Constellation Brands’ exclusive licensing agent The Joester Loria Group.
NORTH AMERICA–TGI Friday's has expanded and extended its partnership with Inventure Foods for new snack products.
NORTH AMERICA–Turtle Wax has entered into a strategic partnership with Jam in the Van to serve as the presenting sponsor of the solar-powered mobile record studio and YouTube channel.
NORTH AMERICA–PepsiCo has teamed up with Tapestry, a luxury fashion company, to launch a Pepsi-inspired ready-to-wear and accessories collection under Tapestry’s Coach brand.
NORTH AMERICA– Epiphany Schwarz and GennComm ImaGennation have appointed Jay at Play as the master licensee for their Cozy Wings toy brand.