Anne will be responsible for developing the company’s toy business.

Former Viacom Nickelodeon exec will lead the toy retailer’s consumer products efforts in Europe.

Higgins will serve as vice president, international media distribution and business development for the company.

Matt O’Mara will take on the newly created role of chief commercial officer.

Amy Sullivan joins the company having previously worked with Hasbro and Brahmin Leatherworks.

Clarke takes over for co-founder David Sproxton, who will become a consultant with the company.

Sandrine de Raspide will report directly to Isaac Larian, chief executive officer and founder, MGAE, as part of the role.

Uitdenhowen rejoins the Toys ‘R’ Us family having previously worked with the brand.

Executive expansion comes as HES plans to relaunch children’s series “Chuggington” next year.

Simensky’s promotion will see her lead the development of a multi-platform video content strategy for PBS KIDS.