Licensing in the New World: Why Retailers and Brands are Chasing the Millennials
Licensing in the New World: Why Retailers and Brands are Chasing the Millennials
Apr 06, 2018
Millennials are the most sought after audience for retailers and brands, but one of the most elusive group of shoppers.
People Love Car Brands
People Love Car Brands
Apr 05, 2018
GLOBAL–The automotive industry ranked second on the MBLM Brand Intimacy 2018 Report, a study of brands based on emotion.