Honda has paired with Jackery, an environmentally-aware battery company, for a new line of licensed portable sustainable charger and energy consumer products with solar power capability.
The DeLorean Motor Company has tapped Brand & Blend to serve as its exclusive worldwide licensing agent.
Hyundai Motor Company has entered into a wide-reaching partnership with A+E Networks that will see the auto brand become the become the global sponsor of The History Channel’s upcoming television event “History of Football: The Greatest Story Ever...
Disney Consumer Products has teamed up with Alaska Airlines for a special edition plane that celebrates the release of Disney and Pixar’s’ film Incredibles 2.
FCA U.S. has appointed brand licensing agency IMG to serve as the exclusive global representative for its Jeep, Dodge, Ram and Chrysler brands.
NORTH AMERICA–Tervis and Jeep have teamed up to feature the classic automobile brand on a variety of drinkware.
NORTH AMERICA–Honda has teamed up with retailer Forever 21 to develop an exclusive capsule collection of vintage-inspired racing gear.
IMG has secured a robust assortment of partners to further extend the tire brand's reach throughout the EMEA region.
EUROPE–The German airline Lufthansa has tapped Munich-based agency The Brand Residence to represent the airline’s licensing rights worldwide.