Sanrio has partnered with Australia-based patisserie café LuxBite to feature Hello Kitty on a range of sweets, in a deal brokered by Haven Licensing.

Nickelodeon, Life Like Touring and VStar Entertainment Group have joined forces to launch the live stage show “Paw Patrol Live!: Race to the Rescue” in Australia.

King Features has tapped Kiehl’s, via licensee L’Oreal Australia, to launch a range of grooming kits featuring Popeye.

Australian licensing and marketing agency Merchantwise will fete 100 years of May Gibbs’ first book, Gumnut Babies, with a comprehensive campaign and licensing program. 

Boat Rocker Brands and Brands with Influence have appointed Haven Licensing to represent the TV series “The Next Step” in Australia and New Zealand.

NBCUniversal Brand Develop and Illumination Entertainment have partnered with street artist Buff Monster and surfwear company Rusty to create a capsule collection inspired by the Despicable Me and Minions franchises.

The Emoji Company has partnered with Donut King to feature five different emojis on its donuts.

Born Licensing has tapped Subaru Australia to star G.I. Joe in an advertising campaign for the new Subaru Levorg.

SLR Productions will develop a new animated series based on Felice Arena’s bionic boy spy book series Andy Roid.

BBC Worldwide Australia and New Zealand has secured three new licensees to create merchandise inspired by its preschool series “Hey Duggee.”