Since its launch in 2006, Wild Pumpkin Licensing International has grown to become one of Australia’s leading independent licensing agencies.

To mark nearly a decade in business the company has created a new corporate identity–WP Brands–designed to match the ever-evolving array of services it provides. 

While licensing will remain at the core, the overall business will now cover multiple areas such as mass media, digital, online, social media, brand management, sponsorship, retail placement and creative support.