Vs Everybody Appoints Established Licensing as Worldwide Rep

Detroit brand is looking to expand its reach.
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License Global

August 17, 2023

Vs Everybody, Established Licensing logos
Vs Everybody, Established Licensing logosVs Everybody, Established Licensing

The Detroit Vs Everybody brand has signed with Established Licensing, now serving as its global representative. This collaboration aims to broaden the brand’s global influence across multiple licensing categories including apparel, accessories, sports, gaming and music.

Born out of Detroit’s resilience in the face of adversity, Vs Everybody has transformed from the city’s symbol of strength into a global emblem.

“We’ve always focused on fostering deeper connections with our audience,” says Sean Williams, chief executive officer, Vs Everybody. “Aligning with Established Licensing grants us the opportunity to widen our reach into new sectors, thereby offering fans a more diverse interaction with our brand.”

“We are thrilled to contribute to this journey, creating novel narratives and experiences that reflect the true spirit of the Vs Everybody brand,” says Peter Betts, founder, Established Licensing.

 This partnership is dedicated to reinforcing Vs Everybody's global stature, introducing fresh

avenues for audiences to engage and connect with the brand's core values.

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