U.K. Licensing Awards Reveals Winners

Brands from multiple categories were honored at the annual London event.

Almost 1,500 retailers, licensors, licensees and industry executives honored the licensing industry’s top achievers at The U.K. Licensing Awards in London, Sept. 13.

Comedian Tim Vine hosted the event, which took place at The Grosvenor House Hotel, and was sponsored by Brand Licensing Europe.

The U.K. Licensing Awards 2016 Winners:

  • The LIMA U.K. Rising Star – Sarah Patel, Nickelodeon Consumer Products (U.K. and Ireland)
  • Best Preschool Retailer of Licensed Products – Argos
  • Best Kids Retailer of Licensed Products – Tesco
  • Best Retailer of Adult Licensed Products – Tesco
  • The Radar Award – M & Co
  • Best Licensed Retail Execution – Minions summer takeover from Asda
  • Top Retailer Award – Tesco
  • Best Licensed Toys or Games Range – “Paw Patrol” range from Spin Master
  • Best Licensed Dress-Up or Party Range – DC Super Heroes range for Sainsbury’s from Rubie’s
  • Best Licensed Preschool Apparel (0-5 years) – Star Wars babywear for Tesco from Paul Dennicci
  • Best Licensed Children’s Apparel Range – DC Comics swimwear for Sainsbury’s from Aykroyd & Sons
  • Best Licensed Adult Apparel Range – “Adventure Time” boots from Dr. Martens
  • Best Licensed Written, Listening or Learning Range – Winnie the Pooh 90th Anniversary from Egmont Publishing
  • Best Licensed Paper Products or Stationery Range – Star Wars stamp range from Royal Mail
  • Best Licensed Giftware Range – “The Simpsons” x Skinnydip Krusty the Clown Range – Skinnydip
  • Best Licensed Home Décor, Tableware or Housewares Range – Peter Rabbit 150 nursery range for Mothercare from Suncrest Trading
  • Best Licensed Food or Drink Range – Minions banana Tic Tacs from Ferrero
  • The Innovation Award – Star Wars Bluetooth speakers from AC Worldwide
  • Best Preschool Licensed Property – “Paw Patrol” – Spin Master and Nickelodeon and Viacom Consumer Products
  • Best Children’s or Tween Property (age group 5-12) – Shopkins, Bulldog Licensing
  • Best Teen or Adult Licensed Property – “Adventure Time” by Cartoon Network
  • Best Film Licensed Property – Star Wars: The Force Awakens
  • Best Music or Celebrity Licensed Property – The Beatles, Caroline Mickler
  • Best Sports Licensed Property – England Rugby, Rugby Football Union
  • Best Classic Licensed Property Award – Peter Rabbit, Penguin Random House
  • Best Licensed Marketing Communication Award – Roald Dahl’s Messy Adventure with Persil
  • The Honorary Achievement Award – Ian Downes, Start Licensing