Yoga-inspired athletic apparel company Lululemon Athletica has teamed with Stanley Park Brewery in Canada to launch a branded beer.
VW has confirmed its attendance at this year’s Brand Licensing Europe, marking its first-ever appearance at a licensing event with what will be the largest stand in the show’s Brands & Lifestyle zone.
Goodyear is continuing to expand its reach beyond the tire aisle with the help of licensing agent IMG.
Lifestyle brand DGK has launched a new collection featuring Popeye, developed in partnership with King Features Syndicate.
Rovio has launched "Angry Birds 2," the first sequel to the most downloaded mobile game series of all time.
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