Tommy Bahama Names VP

Andy Comer has been appointed to the role of vice president, creative services, for Tommy Bahama.

April 6, 2018

Tommy Bahama Names VP

Andy Comer has been appointed to the role of vice president, creative services, for Tommy Bahama. Comer will report to Rob Goldberg, executive vice president, marketing, for the company.

In his new role, Comer will be responsible for the development of creative brand strategies, visuals and messaging for all Tommy Bahama business channels including men’s and women’s wholesale, retail, e-commerce, licensing and restaurants.

“We’re delighted to have Andy Comer join Tommy Bahama as vice president of creative services,” says Goldberg. “His diverse background of digital, media and retailing with some of the world’s most iconic brands fits nicely with Tommy Bahama’s long term plans and initiatives. Andy’s keen sense of the marketplace coupled with his original style will undoubtedly help him be successful in this role. A lifestyle brand with the kind of depth and breadth that Tommy Bahama enjoys takes unique creative skills to manage and we couldn’t be more pleased to have Andy join our team.”

Comer

brings with him previous experience as creative director, men’s and shoes, Nordstrom, as well as prior roles at What If? Innovation Partners, Gilt Groupe and

GQ Magazine

.

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