Saban Brands has announced the promotion of Frederic Soulie to senior vice president, global distribution, to oversee the worldwide distribution strategy of the company’s properties across the television, home entertainment and digital platform categories.

Soulie will work closely with Elie Dekel, president, and Janet Scardino, chief operating officer, to manage ongoing and collaborative efforts for worldwide distribution of all of the company’s entertainment properties. Soulie will report directly to Scardino.

“Over the past two years, Frederic has proven himself to be innovative, proactive and talented in all aspects of content distribution. We are aggressively growing our properties across not only traditional television distribution but also through online streaming and video on demand channels,” says Scardino. “Fred’s exceptional leadership and insight will continue to provide top-notch, strategic guidance for the continued growth of our thriving global entertainment brands.”

Soulie joined Saban Brands in 2011 from Endemol USA and Cookie Jar Entertainment.