Precious Moments Gains Two New Licensees

“This has been a monumental year for our licensing program in terms of attracting new licensees and bolstering existing ones with new and refreshed artwork, as well as bringing new energy and focus to our brand,” says Elisa McDermott, vice president, sales and licensing, Precious Moments. “Spotlight Licensing’s input and hard work have been invaluable in helping Precious Moments strategically refocus our licensing efforts on our brand’s established strengths–making life’s precious moments more memorable, and making the world a kinder, better place by enabling people to share their love with family and friends.”

The new licenses