The preschool animated series “Nelly and Nora,” produced by Geronimo Productions, has launched its licensing program in the U.K. in partnership with agent Brands with Influence.

To kick off the licensing program, Walker Books has published the first of its books, The Windy Way Home, and Dzzler Media has signed on for DVD and DTO. Brands with Influence will continue to roll out the series’ merchandise program.

Additionally, CBeebies has commissioned a new series of “Nelly and Nora” radio shows to coincide with its first licensed products.