Macy’s, Hilfiger in Exclusive Deal

September 22, 2020

Macy's Inc. will be the exclusive U.S. department store retailer for Tommy Hilfiger U.S.A men’s and women's sportswear starting next fall. As part of the agreement, Macy’s will have a larger selection of Hilfiger merchandise in all its stores and online, and will increase the number of Hilfiger shops in high-volume stores. Other terms of the deal were not disclosed.

“Tommy Hilfiger already is one of the most successful vendor resources at Macy’s and a brand that our customers expect to find in our stores,” says Terry J. Lundgren, Macy’s chairman, president, and CEO. He said the deal “will bring our customers an increasing level of compelling and distinctive fashions that are consistent with their aspirations and lifestyles.”

Tommy Hilfiger Group will continue to operate its own freestanding stores and sell its products on tommy.com.

Fred Gehring, CEO of Tommy Hilfiger Group, said the deal would enable the company to focus on one nationwide account. At the same time, he said the Group would

expand its freestanding Tommy Hilfiger stores in key locations across the country.

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