The first-ever LIMA France Award winners are:
Best Character Brand/Entertainment Brand: Warner Bros., Harry Potter
Best Sport Brand: Allez Les Bleus by Comité National Olympique Sportif Français, represented by 3ème Ligne
Best Lifestyle Brand (covering music, celebrities, art & design and corporate brands): Emoji
Best Licensor / Licensing Agency: TF1
Best Licensee (including DTR): Suncity
Best Licensed Product: Wakatoon for “Miraculous”
Best Digital Promotion: Barbie / Sephora tie with Konix / World of Tank
Best Retail Activation: Undiz for their Xmas Market Promotion
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