Group, U.S. consumers spend an average of 70 hours per week on various forms of entertainment. The rise in consumed content has also been coupled with a drastic shift in the way people engage with entertainment.
To better understand this continually evolving space and its effect on licensing, Juli Lennett, vice president, industry advisor, toys, The NPD Group, will deliver a keynote speaking session at this year's
Lennett joins the Licensing Leadership Summit roster with years of experience in the kids' entertainment industry. As NPD's U.S. Toys industry spokesperson, she works
Content: The Next Big Global Disruptor
Join Lennett's keynote session, "Content: The Next Big Global Disrupter," at this year's
taking place March 16–17 at the
in New York, NY.
In the session, Lennett will offer insight into what it means for consumers to have access to so much content, how companies can best manage content and ways brands can capitalize on content in both retail and licensing.
Hear from the Licensing Industry’s Leading Voices
for the Licensing Leadership Summit to hear thought leaders such as:
Subscribe and receive the latest news from the industry.
Join 62,000+ members. Yes, it’s completely free.